Max Siegel Honored by Reverend Al Sharpton 

Max Siegel Honored by Reverend Al Sharpton 

October 30, 2023

Concord, NC- This past week our founder, Max Siegel, was honored for his exceptional contributions to the fields of sports and entertainment. Siegel was bestowed with the 2023 National Action Network President’s Award for Historic and Transformative Service in Sports and Entertainment. This award, presented by the renowned Reverend Al Sharpton, carries profound significance, acknowledging Max Siegel’s invaluable impact on these industries.

Max Siegel currently serves as the fourth Chief Executive Officer of USA Track and Field, an organization deeply involved in the world of athletics. 

Img 1212The National Action Network, which presented this award to Max Siegel, is a prominent civil rights organization with a rich history and a commitment to carrying forward the legacy of Dr. Martin Luther King Jr. 

Reverend Al Sharpton, an American civil rights activist and a Baptist minister, added a significant dimension to this year’s National Action Network awards ceremony by participating as a presenter. His presence underscored the importance and relevance of Max Siegel’s achievements in the context of social justice and civil rights.

Upon receiving the award, Max Siegel expressed deep gratitude and humility, describing it as the “honor of a lifetime.” He reflected on his journey, from his beginnings to his triumphs, and how it has led him to this moment of recognition. This achievement serves as a testament to his dedication, hard work, and unwavering commitment to the betterment of sports and entertainment.

As Max Siegel emphasized, this award serves as a powerful reminder that dedication and perseverance can lead to remarkable achievements. His commitment to pushing the boundaries and making a positive impact in the world of sports and entertainment remains unwavering. This recognition marks not only a personal achievement but also a testament to the transformative power of individuals who are driven by a vision and a passion for change. 

2023 Comcast Community Champion of the Year finalists announced

2023 Comcast Community Champion of the Year finalists announced



Comcast is honored to announce the finalists for the 2023 Comcast Community Champion of the Year Award, the prestigious annual award created to recognize the philanthropic efforts of individuals across the NASCAR industry. 

Whether through providing at-risk youth with resources to thrive during childhood, supporting those affected by craniofacial anomalies or advocating for all children with disabilities, the 2023 class of honorees has shown tremendous dedication to creating positive change in their communities. 

The 2023 finalists are:

  • Jessica Friesen, Wife of Truck Series driver Stewart Friesen (Crossroads Center For Children) 
  • Max Siegel, Team Owner, Rev Racing (Max Siegel Inc. Youth Foundation)
  • Ryan Vargas, Driver, OnPoint Motorsports (FACES: The National Craniofacial Association)

Comcast’s Xfinity brand entered NASCAR as entitlement partner of the NASCAR Xfinity Series in 2015 and is now also Premier Partner of the NASCAR Cup Series. Since the inception of the program, Comcast has donated to 24 different nonprofit organizations, furthering the impact of the philanthropic efforts of all finalists and champions. This year, Comcast will reach the milestone of donating $1 million to deserving organizations associated with individuals within the NASCAR family in a nine-year span.  

“Each year, we are inspired by the numerous submissions we receive highlighting the philanthropic work from individuals across the NASCAR industry,” said Matt Lederer, Comcast’s Vice President, Brand Partnerships and Amplification. “Max, Ryan and Jessica are outstanding examples of the positive impact the NASCAR family has in their local communities throughout the country.”

The 2023 Comcast Community Champion of the Year will be selected by a panel of Comcast and NASCAR executives, as well as Jes Ferreira, Vice President of Live Shows for CSM Production, who received the award in 2022 for her work with Foster Village Charlotte, an organization that allows foster parents to connect with and support one another. 

“Comcast continues to invest the time and resources to help the NASCAR family and affiliated organizations make significant positive changes in communities across the nation. I’m proud to call myself a past Comcast Community Champion of the year and am inspired by the work of Max, Ryan and Jessica,” said Jes Ferreira, the 2022 Comcast Community Champion of the Year.

Comcast will award $60,000 to the champion’s affiliated charity and $30,000 to each of the two remaining finalists’ selected charities. The 2023 Comcast Community Champion of the Year will be announced at a reception during NASCAR Champions Week.

2023 Comcast Community Champion of the Year finalists:

Jessica Friesen (Sprakers, NY) – As a devoted mother to a child with autism, Jessica witnessed the remarkable progress her son made at home and in school after undergoing ABA therapy at Crossroads Center for Children. Inspired by her son’s growth, Jessica channeled her boundless energy and passion into the fundraising arena to make a significant difference.

One of her most impactful contributions was organizing the annual Autism Awareness Day at Fonda Speedway, which has been a resounding success since 2018. Through her relentless dedication, Jessica’s efforts raised an impressive $70,000 during its first year for the Crossroads Center for Children. 

Jessica and her husband Stewart have been instrumental in supporting Crossroads financially, making vital contributions to bridge the funding gap for families. 

Max Siegel (Concord, NC) – As an entertainer executive, multicultural activist, attorney, CEO of USA Track & Field and owner of Rev Racing – which is a development race team for female and minority drivers – it’s safe to say Max Siegel wears many hats. Within those roles his goal is to provide everyone, no matter their circumstances, the opportunity to excel in whatever they may choose.

The mission of the Max Siegel Youth Foundation is to provide at-risk youth with “hope, empowerment and show them that regardless of their circumstances, they can grow into healthy, productive adults and have careers in exciting fields. 

Max created Rev Racing, an “academy-style” auto racing team, to provide opportunities for minority and female competitors. Many of NASCAR’s top drivers and pit crew members graduated from this program and continue to excel.

Ryan Vargas (Huntersville, NC) – Ryan Vargas was born with Craniosynostosis, a birth defect diagnosed in one in every 2,000 to 3,000 births in which the bones in a baby’s skull join together too early, causing problems with normal growth. While Ryan’s condition was caught early and repaired with one surgery, that isn’t always the case with many requiring several surgeries. Ryan utilizes his platform to raise awareness to the kids that require multiple surgeries and suffer from all kinds of Craniofacial Differences with the goal of lifting up those who struggle and need the encouragement to take on life and its challenges.

To support those who continue to struggle with this birth defect, Ryan became involved in FACES: The National Craniofacial Association. FACES is a 501(c)(3) organization that provides resources for those with craniofacial anomalies such as financial assistance for medical travel, as well as a support network for teens and children through FACES camp.

In addition to his PR consulting and board member responsibilities, Ryan had an opportunity to volunteer at the FACES summer camp in Tennessee this past year. FACES camp is a place where children with facial differences can enjoy being themselves and meet others with similar medical issues.

Comcast has a storied history of strengthening communities each and every day of the year providing education opportunities and digital skills training to help create more pathways to economic mobility for young people and adults alike, most recently through its Project UP initiative. For more information on Project UP and the latest news on efforts to address digital inequities, visit

— Comcast —

Sanchez and Rev Racing: Aiming for Victory at Homestead-Miami Speedway

Sanchez and Rev Racing: Aiming for Victory at Homestead-Miami Speedway

October 17, 2023

 Concord, NC- Nick Sanchez and the Rev Racing team are ready for their debut at the driver’s home track in the No. 2 Gainbridge Chevrolet, with their sights set on victory lane. The upcoming event in the 2023 NASCAR Craftsman Truck Series (NCTS), scheduled for this Saturday, October 21st, promises to be an exciting affair, as it forms a double-header alongside the NASCAR Xfinity Series.

Sanchez’s recent performance at Talladega Speedway was highly commendable, as he accumulated enough points to position the No. 2 Rev Racing team in 4th place in the standings, a mere 3 points above the cutoff line. Starting from the second position at the superspeedway, Sanchez not only secured victory in stage 1 but also claimed a 2nd place finish in stage 2. The Chevrolet ultimately crossed the finish line in the 7th position, bolstering the team’s standing just above the cutoff line as they approach the Homestead-Miami Speedway event. This situation has placed significant pressure on Sanchez to perform at his best, with the team’s championship four aspirations hanging in the balance.

Img 9063Marking a full circle moment, Sanchez is reconnecting to his roots. He began his career at Homestead-Miami Speedway racing go karts before competing there in the 2022 NASCAR Xfinity Series. Now, the driver of the No.2 Gainbridge Chevrolet will return for another shot at victory in his rookie season in the NCTS. Sanchez expressed his anticipation, saying, “This season, we’ve come close to a win on several occasions. However, securing a victory at my home track where it all began, especially as the first of the season, will be even more special.” He continued, “Throughout the season, I’ve consistently spoken about how this team excels under pressure, and here we are again, just 3 points above the cutoff. My hope is that my team and I can secure our spot in the championship four and deliver the victory we truly deserve.”

The Baptist Health Cancer Care 200 is scheduled to kick off with practice and qualifying on Friday, October 20th at 4:05 PM ET. The main event, a 134-lap race, will commence at 12:00 PM ET the following day, October 21st. Sanchez will be in command of the No. 2 Gainbridge Chevrolet for a total of 201-miles, in pursuit of maintaining the team’s position above the cutoff line and advancing to the championship four. Fans can catch all the action on FS1, Sirius XM, and Rev Racing’s social media platforms.


About Rev Racing: Rev Racing seeks to obtain the highest quality applicants representing diverse backgrounds and develop them into successful NASCAR drivers. Started by Max Siegel in 2009, Rev Racing manages the NASCAR Drive for Diversity Driver Development Program. Rev Racing currently operates and manages drivers in the NASCAR Craftsman Truck Series, ARCA Menards Series, ARCA Menards Series East, NASCAR Advance Auto Parts Weekly Series, and a youth racing initiative.



NASCAR and Rev Racing Announce Participants in Advance Auto Parts Drive for Diversity Combine


NASCAR and Rev Racing Announce Participants in Advance Auto Parts Drive for Diversity Combine

Drivers will be evaluated during the three-day event taking place in Concord, N.C., and Florence, S.C., on October 9-11

DAYTONA BEACH, Fla. (October 9, 2023) – NASCAR and Rev Racing announced today the names of 15 drivers participating in the Advance Auto Parts Drive for Diversity Combine taking place on October 9-11 in Concord, N.C., and Florence, S.C. This marks the second year for Advance Auto Parts, a leading automotive aftermarket parts provider and the Official Auto Parts Retailer of NASCAR, serving as the primary sponsor of the Advance Auto Parts Drive for Diversity Combine.

Drivers from around the United States and several countries applied to the NASCAR Drive for Diversity Driver Development Program hoping to be selected. After going through a careful process, 15 drivers were chosen to travel to Concord, N.C, and Florence, S.C, to be evaluated by judges from across the NASCAR industry. Each participant will be assessed in different areas, from physical fitness and on-track performance to media and marketing skills.    

“We look forward to working closely with the drivers selected this year. It’s a strong group of young talent and we’re excited by the level of competition we hope to see over the three-day combine,” said Brandon Thompson, NASCAR’s VP of Diversity and Inclusion. “We are also excited to have Advance Auto Parts back with us for a second year. They share our passion for advancing inclusion and representation within the next generation of drivers; it is a partnership based on shared values.”

“We could not be more thrilled about the growth of our race team over the last several years,” said Max Siegel, Rev Racing owner. “We have a solid vision for Rev Racing moving into the future and as an organization, we have never been more positioned for advancement and success. We are energized by the high level of participating athletes and look forward to building the best driver class for 2024.”

The NASCAR Drive for Diversity Driver Development Program was created in 2004 to develop and train top drivers from diverse backgrounds and experiences, both on and off the track. NASCAR Cup Series drivers Bubba Wallace, Daniel Suárez and Kyle Larson are alumni of the program, which is operated by Rev Racing in Concord, N.C.

“Our team is delighted to participate in such a meaningful program that provides valuable opportunities for the next generation of racing talent,” said Samantha Avivi, Advance’s Chief Marketing Officer. “Diversity, equity and inclusion are cornerstones for the Advance brand, and we’re looking forward to working with NASCAR, Rev Racing and this year’s impressive class of drivers to help build their careers in the sport.”

The entitlement sponsor of the NASCAR Advance Auto Parts Weekly Series (NAAPWS) and Advance My Track Challenge, Advance is dedicated to enhancing the experience for race fans, drivers and teams at NASCAR’s Home Tracks across North America. As a partner of the Advance Auto Parts Drive for Diversity Combine, the retailer continues to expand its presence in the sport.

This year’s candidates were evaluated based on applications, references and previous on-track performance by a panel comprised of NASCAR executives and industry members.

The 2023 combine features the following drivers:




Car Type  

Lanie Buice


Jackson, Georgia  

 Late Model Stock

Justin Campbell


Griffin, Georgia


Late Model Stock


Cameron Carraway


Castro Valley, CA

Restricted Late Model, Micro Sprints

TJ DeCaire  


Land O’ Lakes, Florida

Pro/Super Late Model Stock

Eloy López Falcón


Mexico City, Mexico

U.S. Legends Car/NASCAR Mexico Challenge

Arthur Gama


Porto Alegre, Brazil

NASCAR Brasil Sprint Race

Caleb Johnson


Denver, Colorado  

Pro Late Model, U.S. Legend Car  


Cassidy Keitt


Lexington, North Carolina

 INEX U.S. Legends Car  


Nathan Lyons 


Concord, North Carolina

 U.S. Legend Car  

Jalen Mack  


Chino Hills, California

Pro Late Model


Jayda Mack  


Chino Hills, California   

Pro Late Model


LaQuan McCoy Jr.


Fort Mill, South Carolina

INEX Bandolero

Paige Rogers  


New Haven, IN   

Late Model Stock, Pro Late Model

Regina Sirvent  


Mexico City, Mexico  

NASCAR Mexico Challenge Series, Late Model Stock  

Lucas Vera  


Charlotte, NC  

U.S. Legend Car   


One Last Time This Season, Perez and Rev Racing Prepare for Toledo Speedway

One Last Time This Season, Perez and Rev Racing Prepare for Toledo Speedway


October 6, 2023

Concord, NC- Andres Perez de Lara and Rev Racing are gearing up for the culmination of their 2023 ARCA Menards Series (AMS) season at Toledo Speedway, marking the 20th and final race of the year. Situated in Toledo, Ohio, this track is a half-mile in length, a distance where Perez has consistently displayed his talent. Just last week, at the historic Salem Speedway, Perez delivered a performance matching his career-best finish in the AMS, securing a second-place finish on the half-mile circuit.

Throughout this season, despite navigating a series of almost entirely new tracks, Perez has maintained a level of consistency, currently holding the second position in the overall standings for the season. Perez has achieved top-5 finishes on nine separate occasions, including two second-place finishes, and has secured top-10 placements five additional times during the 20-race season. Perez’s performance, combined with Rev’s championship win in the AMS last season, serves as evidence of Rev Racing’s status as competition within the AMS.

Arca Menards Series 2023: Arca Menards Series Atlas 200 September 30

Reflecting on the season, Perez expressed his gratitude, stating, “I have gained a lot of experience this season, and I am thankful for Rev Racing and Max Siegel. We have had resilience this season, earned invaluable lessons, and consistently performed at the highest level. While securing another championship would have been amazing, I believe we’ve demonstrated we can contend.” Regarding the upcoming race at Toledo, Perez added, “Our performance on short tracks has been really good in recent races, and I’ve learned a huge amount from Jamie Jones and the Rev Racing crew. My goal is to secure a victory at Toledo and end this season in Victory Lane.”

The No.2 Max Siegel Chevrolet team is preparing for the upcoming 100-mile race scheduled for this Saturday, October 7th. The final practice for the Shore Lunch 200 by CGS Imaging is set for 11:45 AM ET, followed by a 2-lap qualifying session at 1:00 PM ET. At 2:15 PM ET, fans can look forward to a driver autograph session featuring the No.2 Chevrolet on the track, and we extend an invitation to all fans to attend. Driver introductions will commence at 3:42 PM ET, followed by the green flag dropping at 4:11 PM ET. Catch all the action on FS2,, and Rev Racing’s social media channels.


About Rev Racing: Rev Racing seeks to obtain the highest quality applicants representing diverse backgrounds and develop them into successful NASCAR drivers. Started by Max Siegel in 2009, Rev Racing manages the NASCAR Drive for Diversity Driver Development Program. Rev Racing currently operates and manages drivers in the NASCAR Craftsman Truck Series, ARCA Menards Series, ARCA Menards Series East, NASCAR Advance Auto Parts Weekly Series, and a youth racing initiative.