Headquartered in Concord, North Carolina, Rev Racing, owned by Max and Jennifer Siegel, brings together championship caliber executives, competition staff and equipment in a unique academy-style environment. Rev Racing currently operates two ARCA Menards Series teams, under the direction of Matthew Bucher, and four NASCAR Advance Auto Parts Weekly Touring Series. In addition, Rev Racing manages a youth racing initiative that allows kids ages 12-18 to compete in the INEX Legend cars. New to 2023, Rev Racing will be expanding into the National Series, fielding a full-time ride in the NASCAR Craftsman Truck Series with its technical alliance partner, Kyle Busch Motorsports (KBM). Nick Sanchez, recent 2022 ARCA Menards Series Champion, will pilot the No. 2 Gainbridge Chevrolet for Rev Racing and owners Max and Jennifer Siegel. 

The team also trains aspiring pit crew athletes from diverse backgrounds and experiences through the NASCAR Drive for Diversity Pit Crew Development Program.

NASCAR Drive for Diversity is the industry’s leading development program for drivers and crew members from diverse backgrounds and experiences. Managed by Max Siegel Inc., the NASCAR Drive for Diversity Driver Development Program currently supports drivers in two of NASCAR’s developmental series – the ARCA Menards Series and the NASCAR Advance Auto Parts Touring Series as well as the NASCAR Craftsman Truck Series. Drive for Diversity also supports crew member candidates through a year-long pit crew training program. Program graduates can be seen competing in the ARCA Racing Series presented by Menards, NASCAR Camping World Truck Series, NASCAR Xfinity Series and NASCAR Cup Series.

Diversity is NASCAR’s top corporate initiative. NASCAR has been instrumental in assisting Rev Racing in the development of the Drive for Diversity program. The success of the program is a result of support from key sponsors.

The Drive for Diversity program has been successful in creating meaningful opportunities for minority and female competitors. The program has seen continuous growth since its inception in 2004. Drive for Diversity drivers compete in nearly 50 events at NASCAR Home Tracks across the country each year.


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