CONCORD, NC (July 11, 2012) Sign Innovations will appear in the primary sponsor position on the No. 8, Toyota Camry, of Jorge Arteaga, for the NASCAR K&N Pro Series East race on July 14, 2012, in Clearfield, PA.
“We are excited to have Sign Innovations come on board for this race,” said Derik Crotts, General Manager, Rev Racing. “This small-business, which also happens to be woman, minority and veteran owned and operated, compliments the goals and objectives of our program really well. Plus, they produce a variety of products that have multiple uses in the industry. It’s a great fit.”
Sign Innovations is a full service commercial sign and visual brand communications company specializing in custom requirements for large format high-resolution digital graphics, displays and events, commercial building signage and vehicle advertising.
“While we’ve done some racing related work before, we’ve never been directly involved with a NASCAR race team,” said Deanna Duke, Owner/President of Sign Innovations. “We really like what Rev Racing is doing from a developmental standpoint for youth, women and minorities and felt like they offered a good opportunity and match for our company.”
So far in 2012, Rev Racing has continued to show growth and progress both on and off the track.
“We’ve been making tremendous strides this year as we revamp our program and its operations,” added Crotts. “This makes more than 10 new partners, in the past six months, that have shown a commitment to helping Rev Racing and NASCAR provide opportunities to female and minority drivers and pit crew members. With partners like Sign Innovations and others, we can and will make a difference in the sport.”